Founded in 1998 by Geraldine Bedford, Stardust initially sold pop icon greeting cards and cufflinks but the arrival of her first child in 2000 inspired her to create a children's wear range that reflected her own passion for popular culture iconography.
Inspired by the urban cool and gritty street culture of South East London, and her husband's nostalgia for his former punk days, they have created an alternative brand that will appeal to parents who grew up in the 70s and 80s.
Stardust clothes are for kids with attitude and parents who want to relive their party years.
